Immerse yourself in the artistic experience of Fiera del Suono

Fiera del Suono is committed to innovating approaches to make collections of cultural heritage and creative stories more accessible to a wider audience.

In this endeavor, audio plays an increasingly important role as a medium, with recent technological developments offering more extensive opportunities to create deeper and more immersive experiences.

The project uses sound material from the collections of Beeld en Geluid (Sound and Vision), the Tilburg Regional Archive, and private audio collections. New recordings have also been made with the voices of well-known people such as Hetty Heyting, Saskia Temmink, Elisa Beuger, and Paul Disbergen.

The concept

The special installation Fiera del Suono means: the fair of sounds. In the atrium (the central hall) you are greeted by large colorful abstract fairground attractions.

A fortune teller takes you from her glass ball on a journey through time where sounds of artists, circus horses, barrel organs and roller coasters lead you to the future. With the help of a location-based audio system via headphones and an audioscape of no less than sixty speakers and subwoofers, a unique landscape of sounds is formed. Depending on where you are, you will always hear a different part of the story.

Production

Everything in this experience revolves around immersive audio. Any ambient noise or sounds from the inflatables are therefore undesirable. That is why we chose to produce airtight inflatables. These do not use continuously rotating blowers and therefore these objects can be used for a longer period of time in succession.

The Fiera del Suono inflatables are made from airtight frames that are then upholstered. All objects are ultimately made in 3 primary colors: red, yellow and blue.

For a first pilot, the fair of sounds was launched during the Tilburg Fair in 2023. Subsequently, Fiera del Suono was at Big Art in the Bijlmer bajes. The last place where the experience could be admired was in February of this year at Beeld en Geluid in Hilversum.

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Collaboration

Fiera del Suono is a project of media art collective DROPSTUFF MEDIA in collaboration with Stadsmuseum Tilburg, the Nederlands Instituut voor Beeld en Geluid, multiple student groups from the Hogeschool van Amsterdam, the Hogeschool Utrecht and Fontys Hogeschool voor de Kunsten Tilburg and of course Publi air! Commissioned by René van Engelenburg of DROPSTUFF MEDIA, we designed and produced this series of unique 3D objects. These colorful abstractions of fairground attractions together form the route of the experience. Student groups from the three participating universities of applied sciences have contributed to the development of the storyline and will conduct audience research and proposals for design adjustments in the autumn of 2023 and the spring of 2024.